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Scientific American features a little scientist fragrance special. Here’s the preview, the whole article has to be paid, though…..
Uncommon Scents
A whiff at the plate brings up a bouquet of possibilities
By Steve Mirsky
New York Yankee great Derek Jeter usually comes up smelling like a rose. But according to mid-August news reports, Jeter will soon also smell like “chilled grapefruit, clean oakmoss and spice.” Those odors are the elements of the shortstop’s new men’s perfume–I mean cologne–to be sold under the name Driven. (It’s the scent that says, “I’m not stopping at second base.”)
Athletes thus join movie stars and other celebrities in having their own signature fragrances, for sale to the malodorous masses. But, although scientists are vital to the fragrance industry, there are no fragrances honoring them. So here are some suggestions for a new line of scientist-inspired scents. (…)

One goodie, copied from the article:
Isaac Newton’s Gravitas
Ingredients: Fresh-cut grass, royal mint and, of course, apple spice.
Slogan: For the man who likes his heavenly bodies as far away as possible.

I could think of some more categories, like the top composer’s perfume or the painter celb perfume or the banker celeb perfume or the ex-banker-now-in-jail celeb perfume….

This entry was posted on Monday, October 16th, 2006 at 3:50 pm and is filed under Uncategorized. Your comment is highly welcome, please join the discussion!