green glass
designmarketing and branding

shades of green

Yesterday afternoon I got the long awaited parcel from France, from the factory where people produce my flacon, semiautomatically, in an  artisanal way, the way flacons are produced since 100 years. The difference: The glass that is colored (imbued with color) and not painted on the outside and hence shows a different shine and brilliance, and extremely fine reliefs and structures.  And another difference: I know it is made by people. The parcel contains a few examples of green, because we could not decide what green we should get for the COLLECTIBLES line.

The scents in this sub line within the Tauer family of fragrances will come in 50 ml green pentagonal flacons that should go into production in the next weeks. I want labels that are easy to produce, partly by myself, and that are in line with the collectibles core idea of being somewhat “out of the lab”, rare and limited (in the sense of editions, seasonal offerings, vintage like limited volumes available per season). All labels will will be printed on silver paper. And part of the information that is subject to change, such as the  EU allergen declaration, or particular notes such as the year of production, will be stamped, using a hand operated stamp, into dedicated fields. The collectibles are really all about being hand made, artisanal and rare. And as I learned that color glass looks different in reality compared to catalogs, I asked for samples.

Next week, first thing on Monday, will the decision take place with the designers. Bottom line of this post: Green is not green.

Today’s picture shows you a selection of the shades of green that I can choose from. Wishing you a green day!