unreleased fragrance

making ofmarketing and branding

oups

so, I am sort of back after being sick for a couple of weeks. I could basically just take care of the ongoing business but not of new products and plans for the future. Therefore, my plan to launch the newest scent/project: it is delayed and rescheduled. I think it will be after August now, […]

design

design is not democratical

On Instagram I wrote, in the context of the upcoming unreleased fragrance: “Design is not democatical.” , in the context of visual and packaging design and of course! perfume design. The media is the message, and hence there is no long textual discourse happening on Instagram. Instagram is visual. In perfume design, being undemocratical, can […]